Use an established and trusted online marketplace Amazon is one of the most established and trusted online marketplaces, with the ecommerce site generating more than of online sales. Becoming an Amazon seller gives your business an excellent platform for selling your products and building your company. Reach a broad shopping audience More than million people visit Amazon each month, with of people buying something every month from Amazon. When you sell on Amazon, you get access to a massive audience of shoppers looking to buy. Avoid complicated, time-intensive application process. When it comes to the best platforms to sell online in , Amazon maintains one of the fastest and easiest application processes. You can create an account and start selling in a day, which makes getting started on the platform hassle-free. Get order fulfillment and product return support
Via the Fulfillment by Amazon (FBA) program, your company can access logistics solution. FBA, for instance, can handle order fulfillment, shipping, and returns. This kind of program can help your business save time, as well as scale fast. “Amazon isn’t a perfect online marketplace for sellers, but it’s one of the most trusted outlets for online shoppers. ”While Amazon isn’t a perfect shopping marketplace, it’s one of the most trusted outlets for shoppers. That’s why it’s one of the best places to sell online in and will likely remain a top place to sell for years.
The disadvantages of selling on Amazon
Amazon sellers can prepare for a few challenges, including: Paying referral, shipping, subscription, and additional fees Like most online marketplaces, Amazon does charge several fees. A few examples include a referral fee, which depends on the product type and selling plan. Many sellers also have a Professional selling plan, which costs per month. Competing with other sellers, including copycats and Amazon itself When you sell on Amazon, you directly compete with other sellers. In some cases, your business mornd may compete against Amazon, which maintains several brands (like AmazonBasics) that sell on the platform. This level of competition can lead to price wars, as well as the arrival of knock-off versions of your products. Ensuring product inventory syncs across channels If your company sellers on multiple online selling platforms, you will need to ensure that your inventory syncs across channels. Inaccurate inventory levels can lead to unfulfilled orders, which can lead to negative reviews and hurt your visibility on Amazon. Even though Amazon serves as one of the toughest online marketplaces, it offers an immense opportunity to businesses. That’s why more than one million small-to-midsized companies sell on the platform, using it to generate sales and even brand awareness.
How to get started on Amazon
If you want to try selling on Amazon, follow these steps: Create your Amazon account Choose a selling plan Add your payment and shipping information Upload your products Optimize your product listings Advertise your products
Start selling Depending on your selling plan, you can also create an Amazon Store, which can help establish your business as a brand. You can take advantage of services offered by Amazon too, like Fulfillment by Amazon (FBA) to streamline order management and fulfillment. Shopify is a unique online marketplace because it’s a website builder, but for ecommerce companies. Shopify, one of best places to sell online
The advantages of selling on Shopify
Choosing Shopify as your shopping marketplace offers a few benefits, including: Sell on your website versus a marketplace With Shopify, you get a website built for ecommerce companies. For example, you can choose from ecommerce web design templates, which make creating a website and transitioning to selling your site easier. Create an online store fast, without a development background The design templates, both free and paid, available from Shopify make it possible for anyone to launch an online store. Even if you don’t have a development background, you can confidently create and publish a store for your business. Bulk upload products via a .csv file
If your company features a vast catalog of products, it’s easy to add them to your Shopify store. Using a .csv file, you can upload all your products and their specific details, which makes launching your store fast and easy. Launch Google and Facebook ads from within the platform Shopify also includes a built-in feature for advertising your products. Whether you want to launch ads on Facebook or Google, you can do it from within Shopify. This feature makes it easy for your business to promote your products, which can help drive sales. “Companies selling on rented marketplaces like Amazon, Etsy, or eBay should think about Shopify as their next platform because it offers a smooth transition and natural step towards independence.” Companies selling on rented marketplaces like Amazon, Etsy, or eBay should think about Shopify as their next platform. With Shopify, you can make a smooth transition from selling on a third-party platform to your website.
The disadvantages of selling on Shopify
Of course, Shopify comes with some drawbacks, which include Pay a monthly service fee Using Shopify does come with a monthly service fee, which ranges from per month. Your cost will depend on the Shopify service plan you select. For example, choosing the most mid-tier plan allows you to offer purchasable gift cards. Use for business-to-consumer (BC) versus business-to-business (BB) If you operate in the BB market, then Shopify will not work for your company. The platform focuses on C companies. Should you work in the BB sector and want to avoid traditional online marketplaces, think about launching your own website. With a day free trial, however, it’s worth experimenting with Shopify and what it offers. How to get started on Shopify If you want to try Shopify as your next online marketplace, follow these steps: Create your account Choose a Shopify theme, which you can customize Add your products or upload your .csv product file Install any apps or integrations you want to use, like for live chat
For the best results with selling on Shopify, you will need to use digital marketing. Strategies like SEO, as well as PPC, can help your Shopify website earn more traffic and orders. If you don’t use these tactics, your store will struggle, so make them a part of your plan and set your store up for success.